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- Submit a URL for each entry provided on the entry form.
- If you cannot submit a URL, please submit a CD-ROM where applicable.
- For all Interactive campaigns with more than one entry/URL, please create one landing page listing links/URLs to each website in your campaign. Please provide your landing page URL and any username and password information.
- A standalone version on a CD-ROM is also required for the following categories:
Banners - Fixed Space
Banners - Dynamic
Brand Gaming/Applications - Offline
- A Quicktime mini-movie of the entire campaign of max 3 minutes is required for Integrated Branding Campaign category.
- WE DO NOT ACCEPT BETA TAPES
- All entries in this category must be contained within the banner's fixed border and cannot extend beyond that space.
(A) Business to Consumer - Single
(B) Business to Consumer - Campaign
(C) Business to Business - Single
(D) Business to Business - Campaign
(E) Public Service/Non-Profit/Educational - Single
- This category includes rollover and click expanding banners, rich media banners, pop-ups, interstitials, audio & video skyscrapers, etc.
(A) Business to Consumer - Single
(B) Business to Consumer - Campaign
(C) Business to Business - Single
(D) Business to Business - Campaign
(E) Public Service/Non-Profit/Educational - Single
- Mini-sites, sub-sites and product-specific micro-sites.
(A) Business to Consumer
(B) Business to Business
(C) Public Service/Non-Profit/Educational
(A) Business to Consumer
(B) Business to Business
(C) E-Commerce
(D) Public Service/Non-Profit/Educational
- Branded games, entertainment and applications produced for a client and distributed online, by wireless or on disk.
(A) Online
(B) Offline
(C) Wireless
- Any commercial or advertisement produced for a client sent across a
wireless network or formatted for a portable device.
(A) Business to Consumer
(B) Business to Business
(C) Public Service/Non-Profit/Educational
(A) Business to Consumer
(B) Business to Business
(C) Public Service/Non-Profit/Educational
- Branded content such as Online Movies, Podcasts, Videocasts, and Web TV created specifically for the Internet.
(A) Business to Consumer
(B) Business to Business
(C) Public Service/Non-Profit/Educational
- Entries must display new or emerging experimental techniques and functionality, inspired engineering and design. They do NOT need to be made on behalf of a client. The originality of the concept and the innovation of the execution will the primary criteria when judging this category.
(A) New Media Innovation and Development
- Kiosks, touch screens, interactive outdoor billboards and installations – media not represented by the categories above that rely on interaction between the consumer and the medium.
(A) Other Interactive Digital Media
- Digital media supported by traditional forms of advertising.
- A campaign must consist of 3–10 pieces.
- Entries must have online component and at least two other forms of advertising media (radio, TV, print, collateral, etc.) supporting the same concept.
(A) Integrated Branding Campaign
- Any Interactive work created by agencies or individuals for the purpose of promoting themselves.
(A) Web Sites
(B) Branded Content
(C) Integrated Campaign
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